If you've seen the trailers for Sony's summer action movie Salt starring Angelina Jolie, you'll know that it has some kind of mysterious double crossing secret agent storyline where Jolie's actually a Russian spy. As expected with a plot like that, Sony is soon launching a big viral for the movie called the Day X Exists Game where users 'become an undercover agent on the hunt for the elusive fugitive Evelyn Salt and stop the mysterious Day X plot.' There's nothing on the website for the game yet besides a sign-up, so it hasn't started, but there are clues out there, like that website URL found in the trailer as seen in the photo above.
I have to thank our friends at MovieViral.com for first writing about this. The key sites for this movie are whoissalt.com and dayxexists.com as well as their Twitter: @SaltMovie. One of their recent tweets mentions that 'the 1st clue is in the SALT movie trailer.' They're referring to the most recent trailer from a couple of weeks ago and the clue pops up at about 1:48 into it - the URL for the game site is seen on the license plate (see photo above). That's a pretty well hidden clue, and I'm curious to see where else we'll find the next clues (posters? swag?). I'm looking forward to seeing this launch into a good ARG. Stay tuned for more updates.
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